Radio Spot #1 – S-ICD
S-ICD: Nationwide Radio Campaign
The nationwide radio campaign achieved 64 broadcasts across Germany and delivered above-average performance for health-related topics. Reported audience figures include 1,388,000 listeners per hour and a daily reach of 5,178,000. The campaign generated an advertising equivalent value of €60,125.56, compared to a booked campaign cost of €5,196.34, resulting in a value-to-cost ratio of 11.6×.
Target Audience: General public and potential patients
Audience Reach:
- 1,388,000 listeners per hour
- 5,178,000 daily reach
- 64 broadcasts nationwide
Performance vs. Average: Above average for health-related topics
Audio Files:
