9th of May Europe Day – Communication for a united Europe
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Posted 09 May 2025
A meeting with partners in Paris, a media enquiry from Prague and a client briefing for a launch in Stockholm – anyone working in international communications knows that Europe is not a distant concept, but a daily reality. For agencies like HBI Communication, Europe Day on 9 May is not just a historical commemoration, but a symbol of the values that guide our work:
Diversity, understanding and strategic cooperation.
Europe Day on 9 May commemorates the birth of European unity. It is also a good opportunity to focus on what defines Europe in everyday communications: cooperation and shared values. These are not just political ideals but a practical framework for any successful PR strategy aimed at a European audience.
As an agency with an international focus, we at HBI see the importance of a European approach to communications daily. We work with companies from different countries, speak to journalists in different languages, and develop content that impacts beyond national markets.
Europe Day is therefore much more than a historical commemoration – it is an enduring promise that cooperation, dialogue and mutual understanding are the basis for progress and stability in Europe. At a time when cross-border communication has become the norm, this day reminds us of the value of a common European framework for economic, social and communicative development.
So, 9 May is much more than just a date in the calendar. It is an opportunity to reflect on the importance of a united Europe for our industry and society, and a call to continue actively shaping the European idea. At a time of global challenges, one thing is sure: only through cooperation, open dialogue and mutual understanding can communication unfold its full potential.
Communication Advisor at HBI Communication Helga Bailey GmbH
Kilian Schätzke has been supporting HBI in the areas of PR and marketing since 2024.
As a Communication Advisor, his responsibilities include the creation of professional articles and the conceptualization of social media postings.
Furthermore, Kilian is involved in directly assisting our client work.
