For Panasonic Visual System Solutions, HBI communicates continuously new product launches and innovations. HBI is also responsible for communication pro-grams around international trade shows.
Panasonic Security Solutions
HBI supports Panasonic Security Solutions with media relation as well as the writing and placement of bylined articles and customer references as well with communication around events and launches of new products.
Panasonic Professional Camera Solutions
For Professional Camera Solutions, HBI is proactively implementing media relations, creates and places case studies and trade articles and organizes the communication for events like IBC.
Panasonic Computer Product Solutions
For Panasonic Computer Product Solutions HBI performs organization and execution of international press events and communicates launches to trade media and several vertical target groups. HBI is also in charge of the journalist demo pool of TOUGHBOOK and TOUGHPAD devices. Additionally, HBI writes and places professional articles, interviews and success stories for CPS.
Panasonic Communication Solutions
For Panasonic Communication Solutions HBI is responsible for the media relations connected to new product launches as well as new communication solutions. Content creation and proactive placement in specialized magazines are also part of HBI’s scope.
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